SEO report of shoppursona.com

Pursona

www.shoppursona.com/

Pursona is a shoe, handbag and accessory boutique with trendy and affordable product from all your favorite designers. Our boutique size business strategy ...

   

 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : www.shoppursona.com/

Character length : 20

Title
Pursona
Description
Pursona is a shoe, handbag and accessory boutique with trendy and affordable product from all your favorite designers. Our boutique size business strategy allows us to accomodate your custom style needs unlike any other big box department store. We hope you give us a try!
Keywords (meta keywords)
local, columbus, georgia, shoe, handbag, accessory, boutique, trendy, affordable, fashion, style, women, teen, girls, ladies, footwear

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://shoppursona.com/robots.txt
User-agentDisallowed for the search engines
Googlebot-Image
  • All subpages are allowed to crawl
*
  • /404/
  • /app/
  • /cgi-bin/
  • /downloader/
  • /errors/
  • /includes/
  • /magento/
  • /pkginfo/
  • /report/
  • /scripts/
  • /shell/
  • /stats/
  • /var/
  • /index.php/
  • /catalog/product_compare/
  • /catalog/category/view/
  • /catalog/product/view/
  • /catalogsearch/
  • /control/
  • /contacts/
  • /customer/
  • /customize/
  • /newsletter/
  • /poll/
  • /review/
  • /sendfriend/
  • /tag/
  • /wishlist/
  • /catalog/product/gallery/
  • /cron.php
  • /cron.sh
  • /error_log
  • /install.php
  • /LICENSE.html
  • /LICENSE.txt
  • /LICENSE_AFL.txt
  • /STATUS.txt
  • /*.php$
  • /*?SID=


 Social

Social Engagement

No info found.

 Content

Doctype
Missing doctype element
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Pursona

Character length : 7

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 4%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
140200
Heading structure in the source code
  • <H1> Pursona - Carry Yourself Well
  • <H4> Latest products
  • <H4> Henna $90.00 Add to Cart Cassidy $79.00 Add to Cart Lexi $60.00 Add to Cart Fiorella $65.00 Add to Cart
  • <H2> Henna
  • <H2> Cassidy
  • <H2> Lexi
  • <H2> Fiorella
Word cloud
  • cart8
  • pursona4
  • add4
  • buy3
  • now3
  • log2
  • checkout2
  • search2
  • shopping2
  • policy2
  • wishlist2
  • view2
  • items2
  • account2
  • www2
  • xmlns2
Keyword matrix
wordtitledescriptionsheading
cart
pursona
add
buy
now
log
Two Word cloud
  • your shopping2
  • buy now2
  • you have2
  • add to cart2
  • view cart2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 4 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
3.10
Flesch Reading Ease
77.10
Coleman Liau Index
11.80
Automated Readability Index (ARI)
1.90
Dale–Chall Readability
5.30
SMOG Index
6.70
Spache Readibility
5.00
Number of letters
697
Number of words
148
Number of sentences
65
Average words per sentences
2
Number of syllables
223
Syllables in words
222
Average syllables in words
1.51
Number of words in first three syllables
24
Percentage of word / syllables
16.22
Words not in Dale-Chall easy-word list
49
Words not in Spache easy-word list
52

 Technologies

Mobile optimization
Mobilnezet ellenorzes - warning
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.95 seconds have passed until the page started to load.
Loading time
5,652 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
103
Number of source domains
30
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.shoppursona.com/js/jquery/jquery-1.7.2.min.js
  • http://www.shoppursona.com/js/jquery/jquery.flexslider-min.js
  • http://www.shoppursona.com/js/jquery/jquery.jcarousel.min.js
  • http://www.shoppursona.com/js/jquery/cloud-zoom.1.0.3.min.js
  • http://www.shoppursona.com/js/jquery/custom.js
  • http://www.shoppursona.com/js/prototype/prototype.js
  • http://www.shoppursona.com/js/lib/ccard.js
  • http://www.shoppursona.com/js/prototype/validation.js
  • http://www.shoppursona.com/js/scriptaculous/builder.js
  • http://www.shoppursona.com/js/scriptaculous/effects.js
  • http://www.shoppursona.com/js/scriptaculous/dragdrop.js
  • http://www.shoppursona.com/js/scriptaculous/controls.js
  • http://www.shoppursona.com/js/scriptaculous/slider.js
  • http://www.shoppursona.com/js/varien/js.js
  • http://www.shoppursona.com/js/varien/form.js
  • http://www.shoppursona.com/js/varien/menu.js
  • http://www.shoppursona.com/js/mage/translate.js
  • http://www.shoppursona.com/js/mage/cookies.js
  • http://static.shopgate.com/mobile_header/25468.js
List of render blocking css files
  • http://www.shoppursona.com/.. /base.css
  • http://www.shoppursona.com/.. /skeleton.css
  • http://www.shoppursona.com/.. /styles.css
  • http://www.shoppursona.com/.. /local.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.shoppursona.com/js/jquery/jquery-1.7.2.min.js
  • http://www.shoppursona.com/js/jquery/jquery.flexslider-min.js
  • http://www.shoppursona.com/js/jquery/jquery.jcarousel.min.js
  • http://www.shoppursona.com/js/jquery/cloud-zoom.1.0.3.min.js
  • http://www.shoppursona.com/js/jquery/custom.js
  • http://www.shoppursona.com/js/prototype/prototype.js
  • http://www.shoppursona.com/js/lib/ccard.js
  • http://www.shoppursona.com/js/prototype/validation.js
  • http://www.shoppursona.com/js/scriptaculous/builder.js
  • http://www.shoppursona.com/js/scriptaculous/effects.js
  • http://www.shoppursona.com/js/scriptaculous/dragdrop.js
  • http://www.shoppursona.com/js/scriptaculous/controls.js
  • http://www.shoppursona.com/js/scriptaculous/slider.js
  • http://www.shoppursona.com/js/varien/js.js
  • http://www.shoppursona.com/js/varien/form.js
  • http://www.shoppursona.com/js/varien/menu.js
  • http://www.shoppursona.com/js/mage/translate.js
  • http://www.shoppursona.com/js/mage/cookies.js
File size of all javascript files combined
570.64KB
Javascript minifying
You can save 21.9KB (24% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.shoppursona.com/skin/frontend/fortium/default/css/base.css
  • http://www.shoppursona.com/skin/frontend/fortium/default/css/skeleton.css
  • http://www.shoppursona.com/skin/frontend/fortium/pursona/css/styles.css
  • http://www.shoppursona.com/skin/frontend/fortium/pursona/css/local.css
File size of all css files combined
185.97KB
CSS minifying
You can save 10.1KB (29% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
26.25KB
Gzip compression
Error! By using Gzip you can save 19.7KB (77% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
37
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.google-analytics.com/ga.js2 hours

 Speed test – Images

File size of all images combined
117.80KB
Image optimisation
You can save 63.4KB (61% compression) by optimising the images below:

 Links

We found a total of 45 different links.
Internal links: 44
External links: 1

External links:

Link text (anchor) Link strength
Blog

Internal links:

Link text (anchor) Link strength
Pursona - Carry Yourself Well
My Account
My Wishlist
Checkout
Log in
View Cart
Home
Shoes
Heels & Pumps
Wedges
Flats
Sandals
Boots
Slippers
Purses
Handbags
Clutches & Wallets
Accessories
Jewelry
Bracelets
Earrings
Necklaces
Eyewear
Special Occasion
New Arrivals
Sale
http://www.shoppursona.com/newarrivals.html
Buy Now
http://www.shoppursona.com/latest-products/henna.html
Henna
http://www.shoppursona.com/latest-products/cassidy.html
Cassidy
http://www.shoppursona.com/latest-products/lexi-11918.html
Lexi
http://www.shoppursona.com/latest-products/fiorella.html
Fiorella
About Pursona
Gift Certificates
Returns & Exchanges
Shipping Policy
Contact Us
Look Book
Privacy Policy
Terms of Use

 Website security

IP
207.32.178.35
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : Pursona - Carry Yourself Well, ( 10px from top )
  • H4 : Latest products, ( 477px from top )
  • H4 : Centella $98.00 Add to Cart Lando $160.00 Add to Cart Juliette $98.00 Add to Cart Greta $85.00 Add to Cart , ( 513px from top )
  • H2 : Centella, ( 639px from top )
  • H2 : Lando, ( 639px from top )
  • H2 : Juliette, ( 986px from top )
  • H2 : Greta, ( 986px from top )

 Typos

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